Canva

Billboard graphics

Billboard graphics

Graphic Design

Graphic Design

Graphic Design

Launching Canva's billboard challenge

In 2021 after the pandemic and too much gloom, Canva wanted to launch a new design challenge to involve its community in making something beautiful. Canva contracted me to create the original billboard graphic to launch this challenge.  

The Brief

Working from Canva's prompts, we went through a series of explorations and iterations to create a graphic that was fun, colorful, positive, and inclusive. After almost 2 years of lockdown, I wanted to design around the theme of spending time together in nature, as you can see from a few of the versions.

The final design features trendy odd bodies in a psychedelic landscape of colors and shapes. It's a celebration of togetherness and spending time with loved ones in nature. You can see the moving ad in NYC, below.

You can read more about this project here.