Canva
Bold designs for a modern noodle house
In this project, I created the branding and art direction for a modern Asian noodle house brand, Newdles. Taking ques from the vibrant colors, clean layouts, and flash photography of a Canva photo set, I designed social graphics and marketing material for this brand concept.
I wanted a brand that captivated the spiciness of Asian food, while sticking to the simpler and bolder styles we see in modern design. I chose to offset the red, white, and blue color palette with pops of neon, while grounding it in a deep green that feels more upscale and rooted.
This project was one of the most well-received in my Canva portfolio and led to several inquiries from restaurants.
The full scope included branding, business cards, signage, and marketing presentations. The set is made in Canva, so any business can easily edit it.